“Rajasthan “Government is Committed to Promote Art and Culture in the State – V Srinivas, Chief Secreatary

“AI is all about Prompt Engineering and Human Mimic its good as Archived text to Showcase but not Pro Innovative Ideas.” – Alok Sharma

Jaipur, February 7th, 2026 – The second day of Jaipur Pinkfest brought together art lovers, scholars, artists, creating a vibrant confluence of culture and intellect. The festival continued to showcase India’s rich artistic and literary heritage through various panel discussions, exhibitions, cultural walks, Poetry Recitation, Dialogs, Open Mic and live performances. Events like the Art & Design Exhibition, Literature Discussions, ‘Tana-Bana’ Cultural Walk,  ‘Picasso’ Exhibition, ‘Shringaar’ Live Stage Performances, and Poetry Recitations made the day an unforgettable experience for attendees. Event is supported by Ruvi Digital, Kalaneri Academy of Fine Arts, State Bank of India, FORTI, Indian Institute of Crafts and Design, IIS University, ARCH, Suresh Gyan Vihar University, JECRC University, etc.

The day began with a “AI, the Illusion of Revival and the Vanishing Voice session”, setting a serene tone an insightful panel discussion Experts deliberated on the advancements are redefining AI is the epoch of modern era. Panelists Alok Sharma emphasizing the AI is a Prompt Engineering and Human Mimic technology its our responsibility to narrate the information with verified. The session was attended by the Shri Prashant Mishra, Shri Nitish Bhushan (Author), Dr. Ruchi Dave, Prof (Dr.) Rajesh Dangoria and Dr. Jeetendra Sharma.” The session was moderated by Shri Anuj Ahuja.

A thought-provoking panel and book release of “Odissi Dance: Therapeutics Aesthetic Metaphysics”, a blend of Yoga, Music and Dance, Panelist attended by Shri V Srinivas, Chief Secretary, Government of Rajasthan, Padma Bhushan Pt. Vishva Mohan Bhatt, Dr. Archana Shrivastava, Prof. Maya Tak, Ms. Prerna Shrimali, Dr. Reela Hota (Author) and Moderated by Amit Kalla. Talking on the occasion,V Srinivas, Chief Secretary, Government of Rajasthan “I was deeply privileged to launch this book, Odissi Dance by Reela Hota, and was closely associated with the Book While Reela was writing it.Discovering Yoga and its essence through Rasa.” Padma Bhushan Pt. Vishva Mohan Bhatt Said, “I congratulate Reela ji on her Book launch “Odissi Dance”, expressing these emotions is a great art, and presenting them through different moods and sentiments is very important. Raag and dance, in themselves, create a form of art.”  

As evening descended, the mesmerizing live performance “Padnyas” by the  Aarohini Khatak Dance Academy enthralled the audience, followed by Dialogues by Sri Aurobindo Society. The day concluded with the soulful performance of ‘Shringar Rasa’ at the Pink Fest Heritage Culture Festival, offering an immersive journey through Jaipur’s rich heritage. More than two hundred corporate women took the stage with various dimensions of Shringar Rasa through dance, drama, and dialogue, which are deeply connected to Indian mythological traditions and the sixteen adornments of a woman’s life. This performance expresses not only a woman’s external beauty but also her inner radiance, devotion, compassion, and strength.

The program will feature various mythological and spiritual emotions staged as different forms of Shringar Rasa:

* Lakshmi Roop Shringar – Aradhana Paliwal

* Shiva-Parvati Grihastha Shringar Yoga –

Rajat Sharma as Shiva and

Raghu Shri Poddar as Parvati

* Radha Bhakti Shringar Rasa – Surabhi Baid

* Mahashakti Shringar Rasa – Smita Sangi and Deepika Rampuria

Looking Ahead: Day 3 at Jaipur Pinkfest

With two days of enriching discussions and performances, Jaipur Pinkfest continues to celebrate creativity and intellectual exchange. Day 3 promises an equally exciting lineup, featuring art exhibitions, theatrical and dance performances, book launches, and panel discussions on various Indian art forms, ensuring a captivating experience for Jaipur’s cultural enthusiasts.

Jaipur Pinkfest remains a testament to the city’s deep-rooted artistic heritage, fostering an environment where tradition meets contemporary thought, and where dialogue shapes the future of art and culture.

Jaipur: On the second day of India Stone Mart 2026, the Jaipur Architecture Festival 2026 was ceremoniously inaugurated at the Jaipur Exhibition & Convention Centre (JECC), Sitapura. Addressing the inaugural ceremony, the Chief Guest, Hon’ble Deputy Chief Minister Smt. Diya Kumari, described the festival as a platform that gives global recognition to Rajasthan’s architectural heritage, stone industry, and craft traditions. She said that whether it is the Ram Temple in Ayodhya, Akshardham, historical monuments, religious sites, or prestigious hotels and buildings across the world—if one observes closely, the stone used in most of them is from Rajasthan. It is a matter of immense pride for the state that the soil and stone of Rajasthan are visible across the globe.

The formal inauguration at the Mugdha Convention Hall began with the ceremonial lighting of the lamp. The occasion witnessed the presence of renowned architects from India and abroad, policymakers, industry representatives, and senior officials from institutional organizations on the dais.

While addressing the gathering, Deputy Chief Minister Diya Kumari said it was a matter of pride for her to honour such a large and distinguished group of architects on one platform. She expressed her gratitude to Laghu Udyog Bharati for inviting her to this grand event and thanked the organizers. Speaking about Shilpgram, she said that providing such a large platform and dedicated space to small artisans and handicraft craftsmen is a commendable initiative. It will not only give artisans, students, and youth an opportunity to learn, but will also open new avenues for exporters. She added that in the coming years, the event could take an even broader form and should be organized for a longer duration instead of being limited to four days. Emphasizing the vision of “Development as well as Heritage,” she stressed the need to integrate traditional architecture with modern architectural practices.

On the inauguration of the Jaipur Architecture Festival 2026, the Deputy Chief Minister said that this event is a significant opportunity for those associated with Rajasthan’s handicrafts, handloom, and marble industries. She noted that Rajasthan is the home of handicrafts, and such platforms are essential to further strengthen this sector, which still needs greater focus and development.

Referring to the Prime Minister’s mantra of “Development as well as Heritage,” she said that architectural designs and elements found in old historical buildings should be adopted in new constructions. She suggested that in the coming years, such festivals should be organized for up to ten days instead of being restricted to four days, so that more people can benefit from them.

She further said that Jaipur is globally known for architecture and is the world’s first planned city. Being associated with such a city, which holds a special place in global architecture, is a matter of pride. She added that not only in India but also in many historic and iconic buildings across the world, stone from Rajasthan has been used—an achievement that brings great pride to the state.

Diya Kumari also said that legends from the world of architecture are present at this festival, and getting the opportunity to honour them is a proud moment for her. Describing the exhibition as grand, she said that the large pavilions, impressive stalls, and models prepared by students are the key highlights of the event.

Dignitaries on the Dais

The following dignitaries were present on the stage during the inauguration:

• Smt. Diya Kumari, Hon’ble Deputy Chief Minister, Rajasthan

• Smt. Anju Singh, National Secretary, Laghu Udyog Bharati

• Shri Mukul Rastogi, Chief Executive Officer, CEDOS

• Shri Deepak Ajmera, Vice President, CEDOS

• Architect Wu Jiang, President, Arcasia

• Architect Tushar Sogani, Chairman, IIA Rajasthan & Curator, Jaipur Architecture Festival 2026

• Architect Vilas Vasant

Also Present at the Event

• Shri Prakash Chandra

• Shri Naresh Parik, National Joint General Secretary, Laghu Udyog Bharati

• Shri Hamir Singh Bhayal, MLA

Anju Singh Highlights Key Features of the Event

Smt. Anju Singh, National Secretary of Laghu Udyog Bharati, shared that India Stone Mart is being organized by Laghu Udyog Bharati in collaboration with CEDOS and RIICO. She said that several initiatives have been introduced for the first time this year, including the launch of a digital mobile app, a website translated into 26 languages, and various technology-driven facilities. She added that through the Jaipur Architecture Festival, the stone, architecture, and MSME sectors have received a common platform. She described Laghu Udyog Bharati as an organization that continuously works with the government for the empowerment of MSMEs and small industries.

All India Stone Architecture Awards 2025

On the occasion of the inauguration of Jaipur Architecture Festival 2026, the winners of the 12th All India Stone Architecture Awards 2025 were felicitated. A total of 80 entries were received across four categories. The award winners were selected by a distinguished jury.

Award Winners and Prize Money

Exterior Facings Category

• Architect Pramod Jain

Project: Marwar International Center, Jodhpur, Rajasthan

Cash Prize: ₹1,00,000

Interior Designs Category (Joint Winners)

• Architect Shweta Balasubramoni

Project: Anvaya Residence, Kothwalguda, Telangana

Cash Prize: ₹50,000

• Architect Santosh Ramane

Project: Sawantanchya Wada, Kolhapur, Maharashtra

Cash Prize: ₹50,000

Landscaping Category (Joint Winners)

• Architect Shraddha (Joshi) Chavan & Architect Ajinkya Chavan

Project: Built with the Unbuild – Chandratreya Farmhouse, Pune, Maharashtra

Cash Prize: ₹50,000

• Architect Jaydatt Vishwanath Vaishnav & Architect Anal Kapadia Vaishnav

Project: Beyond the Greens – A Bio Diverse Landscape, Ahmedabad, Gujarat

Cash Prize: ₹50,000

Green Architecture Category (Joint Winners)

• Architect Himanshu Patel

Project: Tribhuvana – An Architect’s Own Studio, Ahmedabad, Gujarat

Cash Prize: ₹50,000

• Architect Lata Raman Jaigopal

Project: Stone Hedge, Leh, Jammu & Kashmir

Cash Prize: ₹50,000

Jaipur Architecture Festival 2026 is not merely a conference, but a national-level thought festival that brings architecture, stone, urban planning, and sustainable development onto a common platform. Organized alongside India Stone Mart 2026, the festival is fostering direct dialogue and exchange of ideas among architects, policymakers, students, and professionals from the stone industry.

At the conclusion of the ceremony, CEDOS Chairman Shri Deepak Ajmera delivered the vote of thanks, expressing gratitude to all guests, speakers, organizers, partner institutions, and participants, and sincerely thanked everyone for making the event a success.

Mumbai (Maharashtra) [India] : In an era where
the sacred traditions of Indian classical music are tenderly guarded by
dedicated custodians, the Naushad Academy of Hindustani Sangeet stands as a
beacon of cultural preservation. On the evening of Saturday, January 31st,
2026, the attendees resonated with the timeless strains of a Sitar-Tabla
Jugalbandi that transported a mesmerized audience to a bygone era of musical
purity.

The recital featured the virtuosity of world renowned Sitarist
Bhagirath Bhatt and the rhythmic brilliance of eminent Tabla
player Manas Vora. Their performance was not merely a concert but a
testament to the enduring vitality of the classical tradition, maintained today
through the unwavering patronage of institutions like the Naushad Academy.

A Tapestry of Raags and Rhythm

The evening commenced with the melancholic grandeur of Raag Kirwani.
Bhatt unfolded the raag with a beautifully structured Alap, Jod, and
Jhala, allowing the warm, resonant strains of the sitar to
permeate the silence. His intricate finger work crisscrossed the frets, weaving
a rich tapestry of sound that shifted effortlessly from serene introspection to
powerful rhythmic vibrancy.

The narrative then transitioned to Raag Charukeshi,
rendered with remarkable depth and finesse. Bhatt presented a mesmerizing
bandish set to a rare 9-matra taal, followed by a spirited
bandish in Drut Teen Taal. It was here when Manas Vora’s tabla
entered the dialogue, blending seamlessly with the melodic flow of the sitar.

The resulting Jugalbandi was a display of electric chemistry—a rhythmic
dialogue of energy, texture, and precision. The interplay generated waves of
pure musical energy, oscillating between the contemplative and the
exhilarating, transporting listeners to heightened states of ecstasy. The
escalating tempos and complex rhythmic patterns reflected the artist’s profound
understanding of the Hindustani classical idiom.

A Homage to Legends

The recital concluded on a soulful note with a bandish in Raag Mishra
Pahadi. In a moments of deep emotional resonance, Bhatt rendered the iconic
composition “Udja Kale Kawan,” paying a heartfelt tribute to
its creator, the legendary composer Shri Uttam Singh Jee, who was present in
the audience. This moving homage stood out as one of the evening’s most
memorable highlights.

World-renowned composer and Music Director Shri Uttam Singh
Jee remarked, ‘Having witnessed numerous sitar performances, I was deeply
impressed by Bhagirath Bhatt’s mastery over his instrument, and Manas was
equally good on tabla. Bhagirath Jee’s playing was truly soulful and
spellbinding. If and when given a chance, I certainly will have Bhagirath Jee
play for me in the times ahead.’

Speaking on the occasion, Shri Rehman Naushad observed,
‘It was an honour to witness and be part of this exceptional recital. Bhagirath
Bhatt Sahab has an immensely bright future ahead of him, much like that of Shr
Ravi Shankar Jee. I wish him every success.

Esteemed composer and producer Shri Gurmeet Singh (son
of Uttam Singh) shared the story of the duo’s discovery: Through a
recommendation, I watched Bhagirath Bhatt Jee’s performances on YouTube and was
instantly struck by how tuneful yet technically accomplished he is. My team
immediately reached out to him, he was overwhelmed and accepted to perform. I
was truly mesmerised by the duo’s performance and look forward to many future
collaborations.

Stewards of the Tradition

This evening of musical excellence was presented under the expert guidance
of the Academy’s permanent trustees, who continue to serve as pillars for the
classical arts and preserving musical culture and heritage:

• Shri Rehman Naushad – President

• Shri Uttam Singh – Secretary

• Shri Gurmeet Singh – Treasurer

• Smt Shehnaaz Parveen Mutiur Rehman – Trustee

• Smt Jasvinder Kaur – Trustee

• Smt Umaraah Mutiur Rehman – Trustee

The Academy also gratefully acknowledged the collaborative efforts that
ensured the
event’s resounding success, including Event Organiser Ms. Parmeet Kaur, Media
Consultant David Allan Vaz, and Nabh Kumar Raju (Photography – Videography)
along
with his NKR Film School students and the entire dedicated event crew.

Website: www.gurmeetsingh.net
Email: contactnaushadacademy@gmail.com

International and Indian Artists Showcase Rajasthan’s Essence at PinkFest

The 5th edition of the three-day PinkFest begins at RIC; Cultural performances mesmerize the audience

Jaipur, February 6, 2026 – The 5th edition of PinkFest, a culture design festival dedicated to the historical and cultural richness of the Pink City, Jaipur, commenced grandly at the Rajasthan International Centre (RIC). The first day witnessed a unique confluence of art, music, literature, and dialogue, with distinguished artists, writers, and speakers from across the country and abroad participating. The festival showcased the beauty of imagination through paintings, insightful discussions on various aspects of art and culture, theatrical performances, cultural walk and melodious musical presentations, captivating the audience. Event is supported by Ruvi Digital, Kalaneri Academy of Fine Arts, State Bank of India, FORTI, Indian Institute of Crafts and Design, IIS University, ARCH, Suresh Gyan Vihar University, JECRC University, etc.

Inaugural Ceremony and Key Sessions  

The grand inauguration of this cultural art festival was conducted by Padmashri Bharat Gupt, Vice Chairman, National School of Drama, Padmashri Shyam Sunder Sharma, Shri Narmada Prasad Upadyay, Ms. Nidhi Chaudhury, IAS, Ministry of Culture, Government of India, Ms. Ruchika Jajotia, Festival Mentor Prof. Chinmay Mehta, Festival Convener Bhawani Shankar Sharma, PinkFest Founder Satyajit Talukdar, along with esteemed artists lit the ceremonial lamp.  

The session on ‘Kala Sastra : Material Experimentation and Artistic Transformation’ featured distinguished speakers Padmashri Bharat Gupta, Vice Chairman, National School of Drama, Prof. (Dr.) Ramesh C. Gaur, Dean/ Director IGNCA and moderated by Ms. Prerna Shrimali sharing their perspectives. During session Padmashri Bharat Gupta, Vice Chairman, National School of Drama said Pinkfest is not the festival of colors or lines its festival of Growth and New Development in every sector.

Over 400 Paintings by 100 Artists  

Under the curation of renowned artist Dharmendra Rathore, the festival is exhibiting over 400 paintings by 100 international and national artists. These paintings beautifully encapsulate the essence of Rajasthan’s art, culture, and heritage. The exhibition features renowned artists from Brazil, Norway, Australia, and England, along with Indian artists such as  Padma Shri Shyam Sharma,  Adela, Pares, Netaliya, Rusia, Rinku Debdas, Manoj dharekar, Ramesh Bhosle, Smarati Joshi, Kp Singh Gwalior sona Jamal, Kishore Sing,  Sridhar Iyer, Mukesh Salvi, R.B. Gautam, K.R. Subhana, Jayant Parikh, Subhash Chand, and Kush Mali.  

Major Attractions of Day One  

The inaugural day featured several exciting events, including live art camps, cultural ramp walks, theatrical performances “Do Akeli” theater, Padanyas Kathak, classical singing and instrumental performances, folk music, poetry sessions by Mazils Group, Open Mike Live and live story narration. Additionally, art exhibitions showcased the richness of Indian artistic traditions.  

Upcoming Activities

The first day of PinkFest 2026 offered a splendid blend of colors, rhythm, emotions, and words, providing Jaipurites and visitors with an enriching cultural experience and setting the stage for the upcoming two days.  

The second day will feature an Panel Discussion on Bharat ki Baat Bharat ke Saath with prominent guest Shri Gajendra Singh Shekhawat, Minister of Culture, Government of India, Dr. Satish Ponia, Ex State President, BJP,  Odisii Dance: Therapeutics Aesthetic Metaphysics by Shri V. Shrinivas, Chief Secretary, Govt. of Rajasthan, Padma Bhushan Vishva Mohan Bhatt and much more art exhibition, cultural walk, Picasso exhibition, ‘Shringaar’ (a special performance), and live stage performances, promising another day of artistic brilliance.

India,
3rd Feb 2026 : WishCare has unveiled its Head to Toe
Sunscreen range with creator,director, singer, entrepreneur Sejal Kumar as the
face of its latest campaign, spotlighting sun protection designed for the
realities of today’s multifaceted lives.

Rooted
in a simple yet powerful idea, that sun care should keep pace with everyday
ambition rather than complicate it, the collaboration brings together
WishCare’s science backed innovation and Sejal’s lifestyle ethos, marked by
fluid transitions between roles and environments. The campaign underscores that
protection from UV exposure has become an integral part of daily life, whether
during commutes, outdoor moments or creative pursuits, and should feel as
effortless as the life it protects

SPF
Protection That Moves With You

WishCare’s
Head to Toe Sunscreen range is designed for consistent daily use across
different settings and sun exposed areas of the body. The range offers
effective coverage that feels light, non greasy and easy to incorporate into
everyday routines, making protection intuitive rather than intrusive and is
tested for InVivo SPF50 Protection .

The
range consists of Niacinamide Oil Balance Fluid Sunscreen for Face, Sunscreen
Body Lotion for Body and Ceramide Lip Balm SPF50 for Lips, each of it to be
multifunctional in its own way.

The
Head to Toe Sunscreen line is created with performance and simplicity in mind,
aimed at individuals whose days are defined by movement, transitions and
overlapping responsibilities rather than pauses.

A
Modern Face for Modern Sun Care

Sejal
Kumar was a natural choice to front the campaign, for what she represents. As a
Digital creator, singer, actor and producer she reflects a generation that
refuses to be limited to a single identity. Her ability to navigate multiple
roles mirrors the adaptability that WishCare seeks to champion through its
products.

Her
presence lends authenticity and relatability to the campaign, reinforcing the
idea that self care products should support evolving lifestyles without
demanding rigid routines.

Shot
on the streets of Gurgaon, the campaign follows Sejal Kumar doing her
multifunctional routine: hustling in the morning, running errands, travelling
and juggling amongst her different roles. Her ability to navigate multiple
roles mirrors the adaptability that WishCare seeks to champion through its
products.

Her
presence lends authenticity and relatability to the campaign, reinforcing the
idea that self care products should support evolving lifestyles without
demanding rigid routines.

About
WishCare

WishCare
is an Indian, multifunctional & efficacy driven premium beauty brand,
co-founded in 2020 by Stuti Kothari, Ankit Kothari, and Ayush Kothari. In FY25,
the brand recorded ₹200 crore in revenue, achieving 10X growth in just two
years with an annual run rate (ARR) of ₹300 crore. Today, WishCare serves over
5 million customers across India.

Poster of Pinkfest 2026 unveiled by Union Minister Gajendra Singh Shekhawat

Jaipur: Pinkfest 2026, envisioned as a vibrant confluence of Rajasthan’s rich cultural heritage and global art forms, will be held from 6 to 8 February 2026 at the Rajasthan International Centre. This three-day cultural festival will serve as a dynamic platform where tradition and modernity engage in meaningful dialogue through art, literature and performing arts.

Renowned artists, writers, thinkers and culture enthusiasts from India and abroad will participate in Pinkfest. More than 300 national and international institutions will present art installations and paintings, making the exhibition a major attraction for visitors. Works by artists from Russia, Belgium, Australia and the United States will lend the festival a strong international character.

Speaking about the vision of the festival, organiser Satyajit Talukdar said,

“Art and culture are the soul of society, and Pinkfest is a medium to give expression to that soul. Our endeavour is to reconnect the younger generation with their roots while opening new pathways for creativity. In this cultural spirit, the poster of Pinkfest 2026 was unveiled by Union Minister Gajendra Singh Shekhawat, highlighting the festival’s national and international significance.”

Three Special Days for Art and Literature Lovers

The three-day festival will feature more than 150 speakers and include art dialogues, literary discussions, theatre workshops, open mic sessions, classical music and dance performances, and special sessions on films in the Rajasthani language.

6 February 2026 (Friday)

The first day will include art exhibitions, art dialogues and book launches, the Tana–Bana Culture Walk, Srishti Mandapam (Pavilion of Cosmos), design exhibitions, design academic sessions and workshops, open mic live sessions and a Picasso exhibition.

Performing arts will feature cultural presentations and the staging of the play “Do Akeli”.

On the literary platform, sessions will be held on the impact of social media on art and artists, classical dance presentations and workshop “Nrityaman – The Joy of Dance”, and a poetry session titled “Safarnama” by the Majlis group.

The Authors’ Corner will host book launches and book reviews.

7 February 2026 (Saturday)

The second day will continue with art exhibitions, literary dialogues and book launches, Srishti Mandapam, design exhibitions, design academic sessions and workshops, open mic live sessions and the Picasso exhibition.

Performing arts will include the poetry recital “Dhai Akhar Prem Ke”, film screenings, a discussion on “Bataan Rajasthani Cinema Ki”, and the book reading and dialogue session “Shabd Sansar”.

On the literary stage, sessions such as “Bharat Bodh”, the classical Kathak performance “Padanyas”, and the book launch and review of “Sitayan” will be organised.

The Authors’ Corner will host book launches, book reviews and a curated show titled “Shringar – The Rasa of Beauty.”

8 February 2026 (Sunday)

On the concluding day, art exhibitions, art dialogues and book launches, Srishti Mandapam, design exhibitions, design academic sessions and workshops, open mic live sessions and the Picasso exhibition will continue.

Performing arts will feature literature panels (Panel 1, 2 and 3), a Rajasthani language session titled “Hello Mayad Bhasha Ro”, a children’s theatre workshop “Natyanubhav”, and the play “Ajab Chor Ki Gajab Kahani.”

The literary platform will host sessions such as “Hauslon Ki Udaan” (interaction with IAS aspirants), “Jeevan Ke Rang Yog Ke Sang”, “Jaipur Se Atmasmaran”, and “Main Shayar To Nahin.”

The Authors’ Corner will include book launches and book reviews.

Eminent Artists Whose Paintings Will Be a Major Attraction

Works by Padma Shri Thota Vaikuntam, Padma Shri Shyam Sunder Sharma, Padma Shri Advait Ganannayak, Lalu Prasad Shaw, Gogi Saroj Pal, Laxman Aelay, Neeraj Goswami and Dharmendra Rathore, along with several renowned artists from India and abroad, will be displayed.

Pinkfest 2026 aims to create new benchmarks for Indian cultural expression and provide a strong platform for young creative talents. Along with established artists, the festival seeks to give emerging artists national and international exposure.

Distinguished Guests and Participating Artists

Prominent personalities from the fields of art, literature and culture will grace this international festival, including Bharat Gupta (Vice Chairman, National School of Drama), Padma Shri awardee senior painter Shyam Sunder Sharma, Ramesh C. Gaur (Dean-Director, Indira Gandhi National Centre for the Arts), writers Narmada Prasad Upadhyay and Prashant Mishra, renowned producer-director K. Bapaiah (Kasi Bokadia), former Director of the National Gallery of Modern Art Rajeev Lochan, eminent Odissi dancer Dr. Rila Hota, and Professor Himadri Ghosh, along with many other distinguished artists and cultural thinkers from India and abroad.

Through this grand celebration of art, literature and culture, efforts are being made to connect the masses with aesthetic awareness, cultural sensitivity and creative energy.

Come and be a part of the cultural extravaganza – Pinkfest 2026.

New Delhi [India] : Vibe Entertainment proudly
kicks off 2026 with the release of its first song of the year, “Shareefi,” marking
a significant milestone for the production house. The song is a perfect blend
of soulful music, strong storytelling, and powerful performances, setting the
tone for what promises to be an exciting year ahead.

Watch Now:- https://www.youtube.com/watch?v=dUa7RcZUDd0

Adding immense value to the project is the beautiful, talented
“Aaira”, who takes on the role of the lead actress. With her
compelling screen presence and emotionally nuanced performance, Aaira delivers
a truly memorable portrayal. Her dedication and natural acting skills shine
throughout the video, making her character deeply relatable and impactful.
“Shareefi” stands as a testament to her talent and commitment to her craft, and
aims to bridge the gap between soulful and musical storytelling and high-octane
digital content

Aaira Added – Joining forces with Neeraj jha and Vibe Entertainment its and
immense pleasure, and she truly appreciates the vision and honour to work with
the Director JM and Doctor D. Their vision and scale to the storytelling is
really exciting. The way they film the project and under the guidance of Neeraj
Kumar Jha its all worth it.

The music video is brought to life under the visionary direction of JM and
Doctor D, who has done a phenomenal job of crafting a layered narrative that
elevates the song to another level. JM and Doctor D’s storytelling, attention
to detail, and cinematic approach add depth, emotion, and richness to the
visuals. By weaving strong emotions with thoughtful storytelling, this duo has
done complete justice to the song, transforming it into a visually engaging and
emotionally resonant experience.

With “Shareefi,” Vibe Entertainment makes a strong and confident start to
2026, showcasing its focus on quality content, meaningful stories, and creative
excellence. The production house looks forward to delivering many more
impactful projects in the times to come

The 2026 Growth roadmap is 15 Masterpieces and 30 Premium Shows under the
leadership of Neeraj Kumar Jha. Vibe Entertainment has unveiled an ambitious
annual roadmap designed to capture a significant share of the digital screening
market. The label’s 12-month statement includes

Original music – The production of 15-plus masterpiece singles, Regional
dominance and the original series, which includes 30 Premium Shows. Based shows
are currently in various stages of Pre-Production, aimed at leading OTT
platforms.

Vibe Entertainment is a leading edge production house and music label
focused on high concept music videos, gripping episodic content and many more
in the Entertainment sector and in the leading guidance of Neeraj Kumar jha
this team includes Aaira as an leading lady actress coming up soon with the
another banger very soon asking all they stated that they all are ready to
conquer the audience and making multiple interesting content which audience is
going to love it.

●       
The web series is breaking regional industry records upon its release.

●       
Four episodes were released on the first day, and now two new episodes
will be released every Friday. The web series consists of 26 episodes.

●       
The new season will feature a fun competition between the Videshi and
Desi Bahus, with prominent comedy stars from Haryana working on the cast.

The immensely popular web
series “Videshi Bahu” is back with its second season. STAGE App has
released “Videshi Bahu – Season 2.” After the immense popularity of
the first season, viewers have been waiting for its sequel for a long time.
This time, the story will be even more entertaining, complex, and filled with a
desi twist. In this new season, powerful actors like Rajesh Singhpuria, Jagbir
Rathi, Naveen Naru, Irina, ND Anushka, Jogendra Kundu, Rambir Aryan, Rajkumar
Dhankhar, and Reena Balhara will once again provide viewers with a dose of
laughter and drama with their hilarious performances. Four episodes of this web
series were released simultaneously on the first day, and now two new episodes
will be released every Friday. Significantly, this web series has received
immense love from viewers since its first day and has broken all records in the
regional industry.

A dose of comedy every
Friday, in a desi style:

‘Videshi Bahu – Season 2’
is being released in an episodic format. New episodes will be available every
Friday on the STAGE App, keeping viewers engaged with laughter, drama, and new
relationship complexities. The creator of this web series is Mohit Bharti, who
also created the first season. Mohit Bharti says that the first season of
Videshi Bahu was a huge hit, and viewers have been eagerly awaiting its second
season ever since. The second season has been expanded to meet audience demand.
The new season features a total of 26 episodes, providing viewers with a double
dose of comedy every week.

When two daughters-in-law
are face-to-face… and the poor husband is caught in the middle:

While the clash between the
foreign daughter-in-law and the Indian family brought laughter to the audience
in the first season, the story takes a more serious turn in Season 2. Now, the
issue is not just about culture, but love, tradition, and rights. On one side
is the foreign daughter-in-law’s wisdom and modern thinking, while on the
other, the Indian daughter-in-law’s rights, stubbornness, and village
traditions. In the middle is Azad—caught between two daughters-in-law, finding
himself in new trouble every day.

Story: A desi twist, a
foreign shock, and a burst of comedy

‘Videshi Bahu – Season 2’
is a story that explores the complexities of relationships with a lighthearted
humor. This is a story of desi versus videshi, where every decision upsets
someone. Each episode brings new misunderstandings, hilarious conflicts, family
pressures, and a powerful punch of desi comedy, giving viewers a completely
relatable and entertaining experience.

A story rooted in Haryanvi
soil, reaching every home:

The biggest strength of
this web series is its desi roots. The village streets, the domestic squabbles,
the taunts between mother-in-law and daughter-in-law, and the husband’s
helplessness are all depicted in a way that Haryana audiences can relate to.
India’s first dialect-based OTT platform, STAGE App, is continuously
reinventing Haryanvi content. ‘Videshi Bahu – Season 2’ furthers STAGE’s vision
of presenting global entertainment in the local language. According to the
STAGE App team, “Videshi Bahu is not just a comedy, it is the story of every
household in Haryana.

Season 2 is going to bring
more laughter, drama and entertainment to the audience than ever before.”

Promo Link : https://youtu.be/KZ8yoKECAgY

Gujarati cinema is ready to welcome a
film that doesn’t stay confined to the screen but quietly finds its way into
the heart of the audience. “Malumadi”, presented by Sidhhant Motion Pictures
and produced by Vikram Patolia and Kiran Khokhani, is set to release in
theatres on 30th January 2026.

This is not the story of a fictional
heroine.
This is the story of every Gujarati household’s mother.

Fondly known as “Gujarat’s Mother India”,
Malumadi is an emotional contribution to the selfless love, quiet strength and
unspoken sacrifices of Gujarati mothers, a form of motherhood that steps back
so the family can move forward.

Directed with sensitivity by Milan Joshi,
Malumadi explores love, sacrifice and the unbreakable bond of family in a way
that resonates across generations. It is a clean, family-friendly film, rooted
in emotion, values and truth.

Where emotion meets tradition

Malumadi tells a story that lives, in one
form or another, in every Gujarati home,
where a mother stands tall as the emotional pillar of the family.

This line from the film captures its
soul:
“I refuse to carry the burden of sins created by divisions of caste and
identity.”

These words are more than dialogue.
They reflect a mother’s moral courage, choosing humanity over social prejudice.

The film addresses contemporary social
realities with sensitivity, while reminding us that the true strength of a
family lies in love, not division.

Music that lingers long after

The film’s music is composed by Harman
Mer, with lyrics penned by Kiran Khokhani. The title track, in particular,
captures the essence of maternal love and silent sacrifice with such simplicity
that the emotion speaks louder than words.

Performances that feel real

In the lead role, Bharti Thakkar delivers
a performance that is not just watched but deeply felt. It stands among her
most powerful and emotionally rich portrayals to date.

She is supported by a strong ensemble
cast, including
Aakash Pandya, Priyam Talavia, Gurubhai Jethwa, Diya Bhatt, Vijay Jhala,
Ashitosh Solanki,
along with veteran actors Ashok Patel and Niharika Dave, who add depth and
authenticity to the narrative.

Cinematographer Jayesh Kaushik brings
visual realism and warmth to the film. The project is managed by Parth Navadia,
with Bharat Donda serving as Production Head.

Producer Vikram Patolia shares,

“Malumadi is not just a film, it’s the
story of every home.
A mother quietly holds everything together, without ever asking to be seen.
This film is our humble attempt to honour the emotions of all such mothers.”

With digital promotions led by Nexa
Infotech, Malumadi has already begun creating an emotional connection on social
media. The trailer has received encouraging responses on YouTube and Instagram,
with #malumadifilm steadily gaining popularity.

🎬 Watch the trailer:
👉 https://youtu.be/U_bxfFQ3F6w

In theatres from 30th
January 2026, https://in.bookmyshow.com/movies/rajapalayam/malumadi/ET00482595
 Experience
a film woven with the emotions of every mother, and the unbreakable bond of family.